Our brand is global and diverse, Our tyfaces is just as important as our name or our logo. It fine-tunes the tone of our words. It represents who we are and what we believe — as a company and as designers. Every decision was made with purpose; every detail has a reason for being.
Primary
Corporate A
Our core key typeface is a bespoke Serif set. It’s classic look speaks our brand’s premium quality without losing readability.
We have designed a filter system to help designer and developer quickly select typeface usage in work. Currently Mercedes-Benz Digital Language has three main sets. Start by selecting your platform and typeface.